Thursday, October 1, 2009

Share your Heart: Support Breast Cancer Awareness Month

Why not take some time off with a "fashionable vacay" away from reality while supporting Breast Cancer - we have the perfect "Vacation for a Cause" if you will. W Hotels has a package which ties Breast Cancer Awareness, fashion, celebrity and philanthropic tourism together! Who would want to miss that?! Not us!

October is here, and in honor of Breast Cancer Awareness Month, the W Hotels of New York, W Hoboken, W Los Angeles-Westwood and W San Francisco along with Lee Denim and the Entertainment Industry Foundation have joined in the fight against breast cancer with the creation of a new philanthropic package, Share Your Heart. A percentage of proceeds from the Share Your Heart package benefits Christina Applegate’s Foundation, Right Action for Women.

The Share Your Heart Package includes:

“I Heart Life” T-shirt designed by Christina Applegate

25% Off Lee Denim Gift Card

Two Cool “Tickled Pink” Cocktails (Gerber Bars located in W Hotels will be serving the this specialty cocktail throughout the month of October, with a percentage of proceeds from each drink sold benefiting Right Action for Women)

And a Wonderful Room you’ll love!

The Share Your Heart Package is available exclusively at W Hotels of New York, W Hoboken, W Los Angeles-Westwood and W San Francisco. Share Your Heart package is also available at select W Hotels nationwide from September 1st through October 31st, 2009. Rates vary by property. For more information or to book now, please visit , , or You can also use the special reservations phone number at 877-782-0104 and reference rate plan WCHARITY.

In addition to the package, W Hotels is also supporting Lee National Denim Day® on October 2nd. In honor of this one-day event dedicated to the fight against breast cancer, W Talent will wear pink pins or the “I Heart Life” tees to show W’s support. Guests can also contribute further support by donating $5 and wearing jeans on October 2nd. For more information, visit

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